Editorial
Jupiter’s Robbie Salter On The Emotional Roller Coaster Of Entrepreneurship
Starting a company is incredibly difficult. Physically and fiscally, sure, but emotionally, look out. And there’s no way around it. It just is. While it’s easy to look at the big OG direct-to-consumer beauty brands (e.g., Harry’s, Glossier,...
Rare Beauty Brands CEO Chris Hobson On How Beauty Entrepreneurs Should Think About Raising Prices
The Lipstick Effect By now pretty much everyone in the Beauty industry has heard of the “lipstick effect,” a phrase that was coined by Leonard Lauder, son of Estée Lauder and former CEO of Estée Lauder Cos. Inc. It refers to...
The Questions You Really Need To Ask To Achieve More Sustainable Packaging
On a whim one morning earlier this month, I wrote a LinkedIn post sharing core questions brands interested in developing less eco-harmful packaging should be asking themselves and their suppliers. I invited others to chime in with questions...
Why So Much Is Riding On The Success Of J.C. Penney’s Beauty Concept
At the beginning of this month, J.C. Penney announced the launch of its new beauty format featuring 170 brands, many of them indie, unknown brands led by minority or female founders. J.C. Penney Beauty’s concept of...
