Brand Report
Abi Amé Brings The Je Ne Sais Quoi Of French Skincare To The Body
Starting in 2021, Yasmin Zeinab had conversations with 1,000 women around the world all about their bodies and how they tend to them. Those conversations became the foundation for her new brand Abi Amé. “I realized that...
Herbal Skincare Brand Botnia Undergoes A “Cathartic” Rebrand And Strengthens Its Ties To Aestheticians
Justine Kahn, founder of Botnia, has wanted to tweak her brand’s packaging since it launched in 2017. “I always had it in mind that our packaging would end up like this,” she says, holding up...
After Raising $4M In Seed Funding, Aging Hair DTC Brand Arey Arrives At Credo
When consumers the world over know how to pronounce Arey (it sounds like “array” and comes from the French word “arrê,” meaning “to stop”), co-founder and CEO Allison Conrad believes the brand specializing in slowing...
After TikTok Virality Led Wrinkles Schminkles To Sell Millions Worth Of Patches, The Brand Is Reckoning With The Waste It Caused
In February 2022, a 17-second TikTok video showing Shannon O’Brien, owner of Abundance Naturally, a Canadian distributor of beauty brands, including Wrinkles Schminkles, remove Wrinkle Schminkles’ Forehead Wrinkle Patch from her forehead to reveal line-free...
Mango People Is On A Mission To “Genuinely Add Value To Our Community” With Flattering, Skin-Friendly And Eco-Conscious Makeup
Trained as a chemical engineer, Mango People founder Sravya Adusumilli is a problem solver at her core. When she had a problem locating a clean and inclusive makeup brand while in college, she decided to solve it...
After Several Pivots, Skincare Brand WLDKAT To Shutter
WLDKAT, the clean skincare brand founded by former Urban Decay executive Amy Zunzunegui, is shutting down. Acknowledging it might come as a shock to customers, Zunzunegui shared the news Wednesday
